WSI’s digital marketing whitepapers are designed to give you a high-level overview of a specific tactic or strategy. The idea is to get your feet wet and let you digest whether the tactic would be a good fit for your business, and if so, how much help and assistance you’d need to implement it.
Our featured whitepaper is called Why You Need To Enter The Wonderful World Of Display Ads and it focuses on the power of Display Advertising and Remarketing tactics, and the opportunity they provide for growing your business and reaching a wider audience. After reading this whitepaper, you’ll have a definite understanding of why you should be utilizing Display Ads and, especially, Social Ads. We’ll also tell you more about what Google calls ZMOT (Zero Moment of Truth) and why it is so important to you and your business.
So far in 2014, our digital marketing whitepapers include:
In 2013, our digital marketing whitepaper lineup included: