Imagine walking into the head office of a big, global brand. The space is huge, the decor impressive and the atmosphere kinetic. But there’s a problem: there’s no front desk with a smiling receptionist to receive and direct you to where you need to go. You’re disappointed and surprised by the apparent oversight of such a large and popular company. Your opinion of the brand is now the polar opposite of what it once was, just because they didn’t have the one thing you were expecting them to have.
Although the Internet isn’t a physical location, it most certainly is a place. And judging by the increasing percentage of the world’s population who uses (and occupies) the Internet, it’s a place where most people expect businesses and companies to be. If your business doesn’t have a digital presence in the form of a website, it’s very likely having the same effect as the receptionist-less company – that is, it’s changing people’s perception of your business (and not for the better).
WSI’s site solutions ensure that your business isn’t noticeably absent from the party. We’ll help you put your best foot forward and make a great first impression that’s consistent with what potential customers and visitors are expecting. Whether it’s fully optimized landing pages that churn out conversions, great content that attracts visitors, or advanced analytics that return important campaign metrics, we’ve got your site solutions covered.